It’s easy to say they don’t get it, they’re disengaged or they don’t appreciate.
It’s more responsible to ask, “What can I do to help them get it, to get them engaged and to help them appreciate.”
It’s far more difficult, taking responsibility always is.
Asking what I need to do in place of asking what they should be doing. Discovering what they need in place of demanding what I want.
The results are far greater, they always are. Suddenly they do get it, they are engaged and they appreciate.
No, you won’t be successful in making it relevant to everyone. That’s not an issue. It’s taking responsibility and making the attempt. The more we do it the better we’ll do.